Investors are prone to psychological traps
Private investors often lose a return of 4-6% p.a. due to psychological biases. In the ups and downs of market cycles investors are driven by emotions and they lack discipline to stick to their investment strategy.
Good investment advisors recommend robust investment strategies
Professional investment advisors prevent investment mistakes and reduce behavioral risks at the root. They recommend an asset allocation that reflects an investor’s loss aversion and is robust – particularly in times of crises.
YNVESTOR helps banks to provide sound advice to wealthy clients based on behavioral finance
Illustration: ©BehaviorGap/License: CC BY-NC-ND 3.0